Google+ plus can be used to increase your search traffic. Due to high competition its now become very important to get more traffic and high page rank and that’s why bloggers are actively sharing their contents on social media. However not sharing contents on Google+ mean that you will lose much of traffic from Google search engine. Many people don not share their blog contents to Google+ and think it will not effect their search traffic. And this is a totally misunderstanding and a wrong concept. Because Google search engine also match search results with its social networking site (Google+) and show results with most sharing and quality contents on its front page. When Google+ was launched, Google set changes to the search algorithm and count this as a factor in search. Most of blogger don’t know about this. I think this is extremely important a factor in SEO and will help you in your career as a blogger. So from this point, You can no longer think in terms of the number of backlinks you have.
The fact is most of small blogger have discovered that how to overcome this to increase traffic, and continue delivering quality content.
Some suggestions, for making Google+ useful and working for your search traffic, are given below.
Make sure you think Google search engine as a web and NOT as an engine. I know this statement is very shocking but give me a second to explain why i said this.
Before Google+, Google search traffic had a predictable pattern and only keywords, backlinks and quality contents was matter but every thing has changed after releasing Google+ and that’s why keywords and backlinks alone cannot proves helpful As Google algorithm has changed, you must have to participate on their site (Google+) if you want more traffic. Did you ever think before that how a site with no history and which is completely new in world of web could drive massive traffic. Now if you pay more attention to Google+, the more traffic you will receive. You need to connected with Google+ and make sure your blog/website contents are shared on your Google+ profile.
Three (3) ways to use Google+ to increase search traffic:
1. Start connecting with Google+. Make contacts with your targeted users on Google+ and add them to your circles. The most easiest way to do this is add shared circles from other Google+ users who have already sufficient numbers of people in thier circles. Try to make good relation with the users in your circles and also with other so that they add you to their own circles. All you have need to do is add the shared circles to your own list of circles.
2. Join Google+ Communities which are relevant because i think this is a most important point. If you have ever used Facebook groups or participated in different forums then i think you can use Google+ communities easily. If you want to more traffic then you should have to consider joining Google+ Communities.
3. One of the thing which Google is increasingly started to track is Google Authorship. This helps to increase your personal search relevance. In order to do this you have to add your full name to Google Authorship because this is the another important factor of search engine optimization (SEO). After adding your name to Google Authorship you have to add Google Authorship link to your blog. Note: If you have more than one blog then must add Google Authorship link to each blog.
Google+ severely affected the way the Google search engine previously worked. Now Google is forcing bloggers to register with Google+. But i think Google+ provides the opportunity to get additional search traffic if you are registered with Google+ and share your blog’s contents on it.